I am a digital transformation leader with over twenty years of hands-on innovation experience. I have designed and managed within large organizations, top agencies and startups. Working with global companies including Google, Samsung, Disney, Electronic Arts and PwC, I have earned patents and awards for the highest-quality thinking and execution.
Helping organizations speed new product development, reduce costs and increase customer engagement.
Hands-on digital product design skills including business strategy & vision, user research, data analysis, UX design, prototyping and branding.
Developing digital businesses with multi-disciplinary strategic and technical teams.
Enabling companies to get ahead of disruption.
Mentoring and inspiring rock-star talent.
I approach User Experience as a leadership role, encompassing much more than wireframes and workflows. I am involved throughout the entire process, identifying user insights, creating concepts, crafting an experience strategy, iterating designs and prototypes, and managing changes in order to ensure that the vision is not compromised.
Great storytelling and great branding are both driven by purpose. Brought to life through passion. People don't buy what you do, they buy why you do it.
In 2010, I was selected to participate in the first Leading by Design Fellowship Program run through California College of the Arts, with faculty from CCA, Stanford and UC Berkeley. Over the course of the year, the cohort developed new methodologies for creating innovation and lean, strategic approaches for helping organizations speed new product development, reduce costs and increase customer engagement.