Indiegogo.com

Indiegogo, one of the world's largest crowdfunding platforms, wanted to displace Kickstarter as the market leader. 

But how?

PUSH Offices led the 2014 corporate strategy which included the need for a new brand identity and overhaul of Indiegogo.com. 

I led the UX team which developed a new way to explore, search for and display Indiegogo campaigns. I participated in the brand work which resulted in an award-winning, iconic logo and identity system, and I co-authored the Indiegogo Manifesto and tagline - Together Do Anything. 

The collaboration and work product were exceptional.

• Corporate Strategy  • Brand Strategy  • Experience Strategy  • Identity System  • Audience Research  • Copywriting  • Responsive Website UX / UI / Design  • Mobile Experience