fantasy.nfl.com

Creating the first fantasy football game for the NFL was one of the biggest and most exciting challenges of my career. Observing the habits of die-hard fantasy players, I created an interface that streamlined team management functions during the week while providing an exciting second-screen experience during the games. The resulting product brought fans closer to the game, with easy registration, quick responsiveness, real-time visualizations and play-by-play video. 

Launched in 2010, NFL Fantasy has been an unprecedented success, averaging 5.2 hours of gameplay per week. 

Lead UX Designer, Information Architect

• NFL Fantasy Registration  • NFL Fantasy Game  • NFL Draft Application